Coaching is often defined as partnership with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. The process of coaching often unlocks previously untapped sources of imagination, productivity and leadership. A coach works with their clients to identify their objectives, develop a plan to reach those goals, and provide guidance and support throughout the process. The primary role of a coach is to ask powerful questions, actively listen, provide feedback, and encourage self-reflection and growth. The coach helps the client to identify obstacles, develop strategies to overcome them, and stay accountable to their commitments. Overall, coaching is a collaborative and supportive relationship that empowers individuals and groups to achieve their full potential and make meaningful progress towards their goals.

How is group coaching different from 1-1 coaching?

Group coaching and one-on-one coaching are two different approaches to coaching that offer distinct benefits and experiences for participants. Group coaching involves a small group of individuals with shared goals, offering collective wisdom, support, and a collaborative environment. Facilitated by a coach, it provides affordable guidance tailored to the group's needs and benefits those who value learning from others. On the other hand, one-on-one coaching is a personalized relationship between a coach and an individual. It offers tailored guidance, confidentiality, and flexible sessions to address specific goals and challenges. While it requires a higher investment, it provides focused attention and customized strategies. The choice between group and one-on-one coaching depends on individual preferences, goals, and budget, and some individuals may choose to combine both for added support and personalized guidance.

What is the expected investment in Coaching?

Group coaching investment can vary dependent on the specific program, its duration and number of meetings. Participants can expect to spend 40-60% less than 1-1 coaching.

In these pages, you'll uncover:

Strategies to define success in your TPM career.
Techniques to leverage the ambiguity within the role for maximum impact.
Insights to fortify soft skills and ascend as an inspiring leader in the TPM domain.

'The Art of Strategic Execution' is your essential guide to becoming an invaluable and indispensable TPM professional and fulfilling your career aspirations with confidence.

This book delves beyond technicalities, emphasizing the intangible aspects—mindset, communication, influence, and leadership—that differentiate exceptional TPMs. Shinde outlines actionable strategies and shares compelling stories, focusing on how these traits elevate TPM excellence.

Discover the answer in 'The Art of Strategic Execution,' where Priyanka Shinde, shares her personal journey from an introverted individual to a successful Technical Program Management (TPM) leader in Silicon Valley. Embracing discomfort, she discovered the keys to thriving in a role that initially seemed mismatched with her nature

Is the ambiguity of the TPM role a hurdle or a hidden opportunity?

The Art of

STRATEGIC EXECUTION

Finding Success in Technical Program Management

In 'The Art of Strategic Execution', Priyanka Shinde distills two decades of wisdom gained in fast moving high tech companies. It's not just a book; it's a passport to the world of Technical Program Management!

– ALI DASDAN, PhD, EVP & CTO of Zoominfo

BUY THE BOOK ON

…OR BUY IN BULK FOR YOUR TEAM OR CLASS

Interested in a bulk order? Drop me a note at booksales at artofstrategicexecution.com to discuss pricing and other bonuses.

EXCLUSIVE GIVEAWAY

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Write a review on Amazon and Win Exclusive Prizes!

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Giveaway ends: March 12, 2024. 11:59 PM PST

1 Grand Prize winner will receive 3-Month Access to Advancing Your Career Course

5 Runner Ups will receive the TPM Advanced Toolkit and Career Development Toolkit

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This is a fantastic book!

Given the industry's confusion on what a TPM actually does, the book is clarifying about both what a TPM is and is not. Shinde addresses one of my personal favorite topics—how a high functioning TPM can accelerate engineering productivity and quality, building a stronger culture. I will encourage everyone who joins my team to read and reference it.

— SOPHIA VICENT, Senior Director of Engineering Operations, Doordash

Best playbook I've read!

The Art of Strategic Execution is the best playbook I've read on the underrated yet indispensable role of TPM in technology companies. Priyanka Shinde offers an optimal combination of practical tips, real-life stories and research–a real force multiplier for anyone interested in launching successful software and hardware products.

— BILL DEMAS, Entrepreneur, ex-CEO of Conviva, Shopkick, Turn

Comprehensive book for TPMs!

The Art of Strategic Execution is a reference guide that you can keep returning to—ideal for applying skills to specific situations. Imagine having a coffee chat with Priyanka Shinde, drawing insights from her experience at tech companies known for exceptional execution, such as Meta. A solid companion for every TPM.

— SANDEEP KACHRU, Head of Data Platform,, ex-Meta, ex-Google

PRAISE FOR THE ART OF STRATEGIC EXECUTION

GET YOUR ART OF STRATEGIC EXECUTION TOOLKIT

If you have read the book, you know that I have shared many templates in the book to help you build a strategic mindset and streamline your execution.

Get all the templates from the book in this special toolkit.

Download Strategic Execution Toolkit

GET AN AUTOGRAPHED COPY

If you’d like an autographed copy of The Art of Strategic Execution, you can purchase a hardcover copy of the book directly from the author ($37.99). This can be a special gift for yourself or a friend. Shipping within the United States is included. Please put the name of the autograph/book recipient in the comments when you check out.

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Learn More

Supercharge your program management career with the only course designed for experienced TPMs and Program Managers in Tech.

Advancing Your Career: Path to Staff+ Course

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Unlock boundless opportunities in the dynamic world of tech program management. Become the inspirational TPM leader tech companies are looking for and redefine your management career.

Mastering TPM Management in Tech Course

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Go from facing rejections to landing your dream job. Jumpstart your Tech career with expert guidance from FAANG TPM leader.

Cracking the TPM Interview Course

READ THE BOOK AND WANT MORE?

Priyanka offers a guided course to help you develop your skills to succeed in the world of Technical Program Management. Check it out!

Great resource for all!

The Art of Strategic Execution is a wonderful combination of career advice, practical knowledge, and useful frameworks for execution and communication… a great resource for TPMs as well as anyone working across complex programs.

— MANLIO LO CONTE, Chief Product Officer of Zwift

A must have for academics!

The Art of Strategic Execution is insightful, approachable, and lucidly written. It is full of practical strategies and actionable advice grounded in real-world experiences. This book pushes me to be more intentional in my mentoring tasks and I recommend it for early career engineering academics who may lack formal leadership and management training.

— ARNAV JHALA, PhD, Associate Professor of Computer Science, North Carolina State University

No fluff, just straight talk!

Priyanka Shinde's personal journey forms a compelling narrative, like getting 1:1 mentorship for managing your career. From acing interviews to leveling up through meaningful impact and achieving lasting success, this book exudes pragmatic wisdom for immediate use. A must-read for all TPMs and tech leaders!

— ASHWIN RAMACHANDRAN, Head of Engineering, Interview Kickstart

MORE PRAISE FOR THE ART OF STRATEGIC EXECUTION

Learn about requirements of people management, and leading teams to amplify your impact.

GETTING INTO TPM PEOPLE MANAGEMENT

Explore TPM success essentials, mastering your new role, and setting intentional goals.

FOCUSING ON MEANINGFUL IMPACT

Begin your TPM journey by understanding the role, debunking myths, and honing essential skills for success.

INTRODUCTION TO TECHNICAL PROGRAM MANAGEMENT

BOOK CONTENTS

Explore thought leadership, and personal growth to achieve success in your TPM journey.

FINDING TRUE SUCCESS

Discover the keys to effective TPM utilization, organization structures, and fostering a collaborative environment for successful TPM integration.

SETTING UP TPMS FOR SUCCESS

Navigate your path to TPM excellence—from career options and transitions to acing interviews and shaping your unique TPM story.

LAUNCHING YOUR TPM CAREER

ABOUT THE AUTHOR

Priyanka Shinde is a seasoned Silicon Valley tech leader with over 20 years experience in engineering, product management, and program management. She has previously worked at tech giants like Meta and startups like Cruise where she led highly technical teams launch cutting edge products in the field of Autonomous Vehicles, Artificial Intelligence (AI), Machine Learning (ML), Augmented and Virtual Reality (AR/VR), and Advertising Tech. She received her MBA from North Carolina State University and Masters in Computer Science from Arizona State University. Shinde is passionate about creating a culture of connection, authenticity, and empathy within organizations, which led her to cultivate an executive coaching career helping leaders accelerate on their ambitious goals.

In her free time, you can find Priyanka teaching Bollywood dance fitness classes, running or hiking the beautiful Bay Area trails and spending quality time with her husband and son.

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